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Startups · by Hugo Martin · 2026-10-07

I tried doing founders the boring way and it worked in real life

This is probably obvious to veterans here, but it clicked for me only recently. funding got easier when I stopped treating every attempt like a final exam.

> Tiny progress is still progress.

That line sounds cheesy, but it got me through the part where growth stopped feeling new.

> Tiny progress is still progress.

That line sounds cheesy, but it got me through the part where funding stopped feeling new.

245 sparks · 31 comments

Comments

Mara Fischer · 40 likes

I love this. It feels practical without pretending life is neat. I keep a note about founders for exactly this reason.

Hugo Martin · 8 likes

Fair pushback.

Yui Tanaka · 30 likes

This is genuinely helpful, thanks for writing it out. I would document the agreement in writing.

Laura Gómez · 20 likes

Same here. It took me too long to learn.

Aarav Sharma · 1 likes

Totally agree, especially for beginners.

Laura Gómez · 2 likes

My wallet felt that.

Hugo Martin · 0 likes

Anecdote beats theory here.

Laura Gómez · 3 likes

Thanks for making it less intimidating.

Hugo Martin · 16 likes

You just saved me a bad purchase.

Chinedu Adeyemi · 5 likes

This comment has main-character footnote energy.

Hugo Martin · 3 likes

@chinedurides I had the same reaction to footnote.

Maya Williams · 3 likes

I had the same reaction to agreement.

Mango Otter · 2 likes

This is the gentle version of my rant.

Minh Nguyen · 2 likes

This comment has main-character footnote energy.

Zofia Kowalska · 2 likes

This is the gentle version of my rant.

Sophie Gagnon · 0 likes

Noted, and thank you.

Noah Johansson · 19 likes

My first thought was cost, then time, then whether I would remember to do it. This pairs weirdly well with bibimbap.

Ananya Rao · 17 likes

Honestly, great taste. My only addition is to make the first step visible. Optionality is underrated.

Avery Johnson · 13 likes

That is a good question for people with more experience than me. The Dublin example makes it feel concrete.

Tola Ibrahim · 12 likes

Excellent timing; I was just thinking about worked.

Youssef Mahmoud · 10 likes

I do not have a strong take, but the real detail is useful.

Lena Müller · 4 likes

Glad you shared it; small wins count. My only addition is to make the first step visible. I would document the agreement in writing.

Aina Rahman · 27 likes

That is a much better way to say it.

Hugo Martin · 14 likes

I like this more than the top-level advice.

Huy Le · 4 likes

Big fan of this approach. For me it came down to the practice run.

Chloe Davis · 3 likes

Excellent timing; I was just thinking about boring. I learned that one the expensive way.

Maya Williams · 2 likes

Mildly negative take: the simple version is sometimes just underexplained. I would love to see a follow-up after 8 weeks.

Minh Nguyen · 2 likes

Interesting. I would like to see how it changes after 2 months. The social part surprised me too.

Elsa Andersson · 1 likes

The tried angle is what sold me. I care less about the perfect answer and more about repeatability.

Ren Suzuki · 1 likes

This is the kind of useful internet I still show up for. For me it came down to the conversation.

Youssef Mahmoud · 1 likes

The kindness in this post is lovely. The social part surprised me too.